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Eight-Month Main Indicator Increase of Circulation Consumption in Wenzhou
【Fonts: Large Medium Small 【Source: Wenzhou·China 【Date: 2019.09.27】

On September 18th, the reporter learned from Wenzhou Business Bureau that this year, Wenzhou consumer goods market continued to pick up, and the main indicators are all increasing, and its growth rate in the province continuously grew up. From January to August, Wenzhou achieved 225.574 billion yuan of total retail sales of consumer goods, an increase of 9.8%, higher than the province's average 1.2%, which is topped within the province; Among them, the retail sales of above-quota consumer goods was 64.097 billion yuan, an increase of 11.1%, higher than the province's average of 5%, which ranked second in the province; The amount of retail industry, 412.281 billion yuan, increased by 52.5%, higher than the provincial average of 41.5%, and the growth rate ranked first within the province.

Since this year, the construction of some key projects, such as Lucheng 5050 Shopping Center, Yongjia Sanjiang Vertical City, Ruian Wansong Plaza, Pingyang Wanyang Plaza, Wencheng Savile Royal Hotel and other landmark projects, as well as Yongjia County Zhejiang-Fujian Farm Produce Fair, Cangnan County Zhejiang-Fujian-Taiwan Aquatic Product Trade Market are accelerated to promote the rapid growth of consumption.

At the same time, in order to concentrate on the commercial agglomeration, Wenzhou continues to promote the development of business district. The Implementation Plan of the Construction of the Regional Business Center City in Wenzhou has been drawn up and Wenzhou Commercial Street (District) Planning is prepared to implement. The construction of 44 county-level key commercial streets and specialized commercial streets is well fostered, and actively promote the pilot of the Wuma Pedestrian Street and the Ruian Zhongyi Street to declare high-quality pedestrian streets at the provincial level.

At present, Ouhai Glasses Block is constructed and opened up. Some promotion projects, such as Jiangnanli Business District and the reconstruction of Wuma Street, are advanced; The construction of night market economy leisure block takes shape, and the Oujiang River featured night cruise project has started. From January to August, 9-billion-yuan investment of trade circulation has been realized, about 75% of the annual task.

As the economic aggregate is increasing, Wenzhou is promoting a new round of consumption upgrade through the continuous exploitation of potential economic stocks, and improvement of the business mode. Wenzhou actively carries out more than 50 promotional activities on the theme of Zhejiang and Ou Cuisine to realize the 1.036 billion yuan of retail sales and promote the growth of 13.1%. The development of new e-commerce retail has greatly improved. The Wuma Street has become the first commercial street where face-scanning payment is put into use, 10% of the merchants are equipped with face-scanning payment equipment, and 238 Alibaba retail stores, Taobao village retail stores, Jingdong stores and other new retail stores are built, which strongly support the high-speed development of retail industry.

The revitalization of rural commerce has also contributed to the revival of the consumer goods market. Since the beginning of this year, Wenzhou has actively promoted the establishment of two provincial-level modern commercial towns and 11 commercial development demonstration villages, and promoted circulation innovation, successfully shortlisted in the country's first 30 urban and rural high-efficiency distribution pilot city list. Zhejiang Yiming Food Co., Ltd. was selected as the first group of supply chain innovation and application pilot enterprises in Zhejiang Province; Wenzhou has focused on the rural e-commerce and the connection between production and marketing, and 69 new villages and 18 towns have sold their products on Taobao, which ranked second and fifth in Zhejiang province.

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